Publications

(2003) Accepted for HICCS-36, IEEE Hawaii International Conference on System Sciences

Keyword(s): shopping, m-commerce, handheld and mobile computing, context-based services

Abstract: As we move around our environment and interact with the physical world, we are surrounded by information exhorting and stimulating us to buy things. For most of us, not all of these impulses are followed: products may be too expensive, too hard to understand, similar to a product we already own, or other reasons. New technological infrastructures are being researched and developed that allow users to access contextually relevant information to support more informed purchasing decisions and access to mobile e-commerce services for in-the-moment acting upon those impulses. However, this work has emphasised the functional and transactional aspects of shopping and consumer behaviour, but largely ignores the experiential nature of much everyday shopping behaviour. We present a study of shopping and consumer behaviour that examines the reasons why purchasing impulses are deferred in mobile situations as a means of understanding this better. Results are used to inform thinking and motivate several possible design solutions for new mobile consumer services and technologies.